Audience Feedback

These are the two blogs to which i gave audience feedback to:


April 25, 2010. Uncategorized. Leave a comment.

Final Piece Evaluation

In what ways does your media product use, develop and change forms and conventions of real media products?

In our media production we decided to explore the Thriller genre, and so we researched such films as ‘Angels and Demons’ and ‘James Bond’ to gain an idea of the stock narratives, themes and characters used in thriller films.

Through our research we discovered that there are several similar aspects to many thriller openings, for example, entrapment or a chase scene or even a death/murder. Both James Bond and Angels and Demons use these in their openings, along with other films such as Mission Impossible 3. These aspects throw the audience straight into that action, and create an enigma code to keep the audience interested. We decided to use the same principles, creating our own enigma code and providing an interesting  opening to keep the audience wanting to see more. We also saw that the openings usually contain a male protagonist, which we have used, however we have then gone on to challenge  the idea of the man trying to save the weak female, as in Spiderman , Peter Parker has to save Mary Jane, and in James Bond, he always ends up with the girl. However we had a male character chasing a female character, to emphasize the women’s weakness against the man, and causing the audience to want to sympathize with her. Also we where challenging the idea of the man saving the woman, instead having him shoot her resulting in  surprise and intrigue. We also tried to adhere to the basic aspects that we noticed in our Repertoire Of Elements.

How does your media product represent particular social groups?

Our media opening represents a few different social groups, for example there is the obvious representation of both male and females, but in that there is the representation of assassins and secret agents. This is represented first by the voice over, “Yeah I got it, surely we have enough evidence now” hinting that this female has taken something that could potentially harm another. Also, it is made clear the character is very observant as she realizes that she is “being tailed”, an attribute expected of an agent/detective. Also, this represents the assassin, or hit man, as he is following her, obviously for the item she has taken. These ideas are developed through the scene, as he is chasing her down, wearing black clothing with a hood, and carrying a gun – clearly the intention is to kill her. Also her character’s representation continues as she runs, she obviously knows, and has intelligence on who is following her and what to do, she is not just a helpless female, however, the match on action as she runs to the tree and looks back suggests that while she knows who is following her, and why she is still scared, as we can see the expression on her face is of fear. Also her red hair shows us she is not a professional spy, as she would stand out where ever she went.

What kind of media institution might distribute your media product and why?

We decided that out film would be an independent production, and so came up with our own media institution, MCE Productions.

We decided it should be an independent film because we have unknown actors and directors, we have not used names of any famous people.

We felt that independent films usually contained grittier story lines, and so by making ours and independent film, we would be able to show some of these aspects, such as the shooting, and the more complicated storyline later with more murders etc. However, even though our storyline contains some elements of reality, there are inevitable some aspects that are not that realistic, for example secret organizations and murder, so whilst it would probably appeal more to an independent producer, due to the grittiness, there are some elements that might be appealing to mainstream producers, as we have used some of the stock characters etc. of the thriller genre in our opening, making it similar in some ways to already big movies such as Phone Booth. I think that as the production etc. are all independent, the distribution would also be done on a smaller scale to big block busters, and by a distributor because, the budget would be significantly lower than for a mainstream film, allowing less fund for the distribution, and inevitably the quality of the film instead, however, as before it could appeal to a larger distributor due to the stock aspects we have used.

Who would be the audience for your media project?

As a group, we decided that we would find it easier to target a teenage audience because we have extensive knowledge in this area.  Also, many of the films that we have researched seem to be aimed at a teenage audience. As the storyline/ genre is that of a thriller it will be predominantly aimed at the male audience. We had decided that our production is going to be classified as a ‘15’. This was because we were aiming at a teenage audience so we can include some scenes which a younger audience may find disturbing, for example a woman being shot. However now, looking at other similar films such as The Bourne Supremacy which is rated a 12A in the UK i see that we could probably have rated it as a 12 according to the BBFC Guidlines.

Before we had filmed our opening we had justified rating it as a 15 and whilst I think that it is mostly relevant, I feel that a teenage audience may now not be whom the film would appeal to most. Instead I think we should aim for a broader audience, of perhaps 25+ due to the complicated thriller storyline, and looking at similar films such as The Bourne Ultimatum. However, I still think that it is definitely a film to be aimed at predominantly men due to the action, thriller themes it would contain.

How did you attract/address your audience?

I feel that we addressed our audience quite well in our opening. The voice over, hinting at something going on previous to the scene gets the audience interested, and asking questions about the narrative. I think that a tense chase scene creates a sense of action, and that the murder at the end with a gun, would appeal to a predominantly male audience, as we where aiming for. Also the use of a female character could possibly appeal to a male audience more.

Also having kept mostly to the stock features that has worked before in other big thriller films, eg. The Bourne Identity and looking at our audience feedback, i feel that our audience was mostly pleased and understood the thriller genre.

What have you learnt about technologies from constructing this product?

To produce our final piece we had to use a large range of technology such as:

  • Digital 8 Camera
  • Microphones
  • Tripod
  • Garage band
  • Apple imac’s

And imovie editing software. The camera was easy to use due to having used it before in preliminary tasks etc and very effective in capturing our footage, and our sound as it had a built in microphone. The tripods where equally easy to use due to prior occasions, and useful on the uneven ground of the forest, to ensure that our shots were all level.

It was the first time we had used Garage band to create music. We discovered that you could layer different pre-arranged sound bites on top of each other to create a whole score of music. Also we learned to change the pitch, tempo and key of some of the clips. We were able to create our own music, which we then had to export as a music file to use, thus avoiding copyright, and ensuring that our soundtrack was appropriate for the scene, you can see the process much better on our group blog.

The use of imovie on the apple mac’s I  found slightly more challenging,  however, we soon figured out how to import our video into imovie, and how to cut the clips at the desired point, and after a little time we where using it quickly and efficiently, being able to focus on the composition of our film than how to use the program, which had been slowing us down a bit in the beginning. It was very effective as we were able to cut clips very precisely and add titles where we wished.

Looking back at your preliminary task, what do you feel you have learned in the progression from it to the full product?

Compared to our preliminary task, I think we have improved greatly on many aspects of the production process, looking at my evaluation of our preliminary task.

I think that the shots we had where all quite well framed, and worked well together, which was an improvement on our work last time, as some of the framing was off as you can see in this screen shot from our preliminary:

Also we managed to make the whole piece look completely continuous, avoiding seeing somebody begin walking again when they are supposedly In constant motion, as in our preliminary. Instead we ensure that the person was already running or walking before they reached the actual shot.

I think our time management was fairly good, as we got all the planning and filming completed quickly, however, there were a few problems with finding the time to film, and as a result I feel we have less of a shot variety. Also, i think due to our very precise planning in our preliminary task, we overlooked the planning of our Final Piece, and so where less prepared, resulting in the lack of shot variety and though I think the story telling was done well in out preliminary task, and our final piece i definitely think a larger shot variety would have enhanced our final piece more.

The team-working was good, we all worked well as a team, however due to illness and prior arrangements sometimes the team was not all together working on the final piece at the same time, however there were always at least two members working together on it, and so I think we coped well.

Overall I think out final piece Is a big improvement on our preliminary task, as the shot framing and narrative were all much better in our final piece.

April 19, 2010. Uncategorized. Leave a comment.

10th March 2010

This was the 2nd day of filming. We now have all the shots we need, and also we re-shot some of the material from the first day. We are now ready for edditing.

March 16, 2010. Uncategorized. Leave a comment.

6th March 2010

This was our first day of filming. We managed to film a good selection of shots. However a second day of filming will be required.

March 16, 2010. Uncategorized. Leave a comment.

Evaluation Of Preliminary Task

Our preliminary task had to include someone opening a door, walking across a room, sitting down and having a conversation with someone over a table. It also had to include a Match on action, shot/reverse shot and we had to obey the 180 degree rule.

I think that our preliminary task was fairly good,  as i think we managed to pull of the shot/reverse shot well. We used the conversation over the table to apply the shot/reverse shot as each character was speaking. The shot over the doctors characters shoulder was really well done as it was in the rule of thirds and was athstetically pleasing. However the shot over the policemans shoulder was not so good as there was too much empty space on th right of the shot. We would need to reposition the camera and/or the actor to make it more athstetically pleasing, and ensure it obeyed the rule of thirds.

The match on action we used as the policeman was sitting down. I really like this shot as i think it works really well, and is well edited. However, the opening tracking shot of feet walking along the corridor was poorely done. The camera worl was not stable as we had to apply hand held camera work, and it was difficult to track along with floor. I think if we had the oppertunity to do it again, we could either, not use that shot, or use a track to ensure that the shot was steady and looked much better.

The CU of the policemans face as they say “what!” worked well as it showed the emotion, however the camera was in slightly a high angle and so was not in line with the eyes, detracting from the emotion.

Throughout the piece we kept to the 180 degree rule, and so the continuity was sound. However, the shot of the officer walking to the table could have been done better as you see her begin to walk, which causes it to not look continuos from the previous shot.

Overall i think our preliminary task was quite well done, but there are a few things that we could have improved on. However, we will learn from these mistakes to ensure that our coursework is better.

March 11, 2010. Uncategorized. 1 comment.

Angels And Demons – Analysis

  • Music: Non-Diagetic Music is the first sound that we hear, It is in a minor key, which immediately sets a sad and dark tone to the scene and causes the audience to ask itself why/what is causing the sadness. Straight away there is Intrigue and questions to be answered for the audience. Also, choir voices are used in the score, this helps to the set he Church theme.
  • Mise en Scene: The characters at the very beginning are all wearing some form of religious robes, denoting that they are leaders in one of the faiths. The colours in the room that they are in are all gold and red, which denote royalty or richness, except for Ewen Mcgregor’s character who is in black robes, which denotes that he is somehow different than the others and perhaps is foreshadowing of the plot to come (black being associated with darkness and evil ect).

Mise En Scene - Colour Of Robes

  • He is also crying, which affirms that this scene is meant to be sad, and something has obviously happened – the audience is asking why and what, and so the genre is being established. The scene is showing them destroying a golden ring, and this coupled with the crying and slow motion shows the audience that this is not a dangerous thing, or a secretive act, but one that is of importance, and sad. Slow motion, and changing of speed as is used in the rest of the scene is typical in thriller/adventure movies and allows the audience to focus on the important parts of the scene.

    Close Up - Showing Emotion

  • Voice Over: Once the ring is destroyed, a no-diagetic voice over is heard in a male voice, and explains the scene to the audience – “Death of the Pope” – allowing us to realise that this is the Catholic Church, and the reason for the sadness is death, and also the meaning behind what we see happening on screen. Throughout the scene the images on screen match the voice over and so it helps set the scene and narrative and established the “story so far” – i.e. events in the storyline that precede what we are seeing, and is established characters for us, showing us them visually and telling us who they are. All of this is helping to build the Narrative up. After the scene with the ring, we see the diagetic source of the voice over – a newsreader outside – surrounded by hundreds of people. The an establishing shot is used to the scene from above, revealing to the audience the setting – The Vatican.

    Establishing shot

  • Script: The voice over is present for the whole of the opening scene, and throughout it language like “Shocked” and “Threatened” is used. These words stand out because they suggest at the story to come, and causes the audience to ask questions about why itis shocking and what is threatening the Catholic Church. It helps to build the narrative.
  • End of Scene: The end of the scene (at the end of the 3 minutes) the voice over tells us that the ancient traditions of the church are threatened by the modern world. As this is said at the end of the scene, it is most prominent and stays with the audience, causing them to ask questions, and establishing the genre and narrative. Also it sets the tone for the whole movie as the rest of the movie centers about this idea of the ancient traditions and the modern world in conflict – the idea of a bomb in the Vatican – modern technology “bringing your Church down around you”.

January 25, 2010. Uncategorized. Leave a comment.


Hello.  First post 🙂

January 11, 2010. Uncategorized. Leave a comment.

Hello world!

Welcome to This is your first post. Edit or delete it and start blogging!

January 11, 2010. Uncategorized. 1 comment.